Experience: The Blog: 50 Things Every Exec Should Know By Now About Social Media
In other words, it’s about people - great stuff from Augie Ray.
- Your child has a better shot at creating a viral video than does your brand.
- You cannot post and tweet yourself to marketing success while customers are drowning you out with complaints about your product, service or corporate policies.
- People sign into Facebook to find out what their friends are up to, not to connect with their favorite brand of gasoline or paper towel. The only way to succeed is to be as interesting and relevant to your customers as their friends are—a tough task, to be sure. Better yet, get friends talking to each other about your brand.
2 Notes/ Hide
-
socialmedianewsny reblogged this from cselland
-
cselland posted this
I think, therefore...
